GUESTX Challenge

A sharp test of a real hotel stay.

A simple, cost-effective way to gain deep insight into a property through a focused stay-based evaluation.

How it works

Brief. Stay. Report. Improve.

Book a Challenge

Tell us the hotel, timing and any specific areas you want reviewed.

We Evaluate

Using the GEE model, we review the experience across a typical stay and key touchpoints.

You Receive Insight

Within 48 hours, you receive a structured report with clear findings and evidence.

Costs

Transparent by design.

Variable element: bed and breakfast rate plus dinner. Fixed element: incidentals, travel and reporting fee of £195.

Low Risk

A practical route into independent property evaluation.

Flexible Timing

Where possible, we prefer a stay window rather than a fixed night.

Follow-Up Support

Consulting support is available where the report identifies deeper operational issues.

The GUESTX Challenge

Ready to Discover What Your Guests Really Experience?

The GUESTX Challenge provides an independent, evidence-led assessment of the complete Guest journey, revealing what is working, what is being missed and where the greatest opportunities for improvement exist.

Do you know how your hotel performs when nobody is watching?